Charlotte Söderström’s net worth over time
Only dates with a published estimate are shown. Nothing is filled in between. Tap or hover a bar to see the source.
See the numbers as a table
| Date | Estimate | Source |
| 2019 | $1.4 billion | Forbes World's Billionaires List 2019 |
| 2020 | $1.1 billion | Forbes World's Billionaires List 2020 |
| 2021 | $2.3 billion | Forbes World's Billionaires List 2021 |
| 2022 | $1.5 billion | Forbes World's Billionaires List 2022 |
| 2023 | $1.4 billion | Forbes World's Billionaires List 2023 |
| 2024 | $1.5 billion | Forbes World's Billionaires List 2024 |
| 2025 | $1.6 billion | Forbes World's Billionaires List 2025 |
| 2026 | $2.3 billion | Forbes World's Billionaires List 2026 |
| Oct 2026 | $1.9 billion | Forbes Real-Time Billionaires · Forbes real-time estimate |
Where the money comes from
These are the main sources of wealth named in the reporting we cite. No published source breaks the total into exact amounts, so we do not show percentages.
Charlotte Söderström’s fortune in real-life terms
Based on the Forbes Real-Time Billionaires estimate above. Median full-time U.S. pay is $65,416 a year ($1,258 a week, BLS, Q2 2026), before taxes. Typical (median) U.S. family net worth is $216,100 (Federal Reserve, 2025 Survey of Consumer Finances).
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Charlotte Söderström has an estimated net worth of $1.9 billion, according to Forbes Real-Time Billionaires, Charlotte Söderström profile (figures as of October 20, 2026). That is up from $1.4 billion in 2019.
Charlotte Söderström is a Swedish heir to H&M, the fashion and retail company founded by her grandfather Erling Persson in 1947. She holds a stake in the business and works part-time on sponsorships for H&M. Outside the company, she runs Stud Arch with her mother, Pamela Persson. She is also known in horse sport as the owner of H&M All In and H&M Indiana, linking her name to both retail wealth and show jumping.
Her wealth comes from the Persson family’s long connection to H&M. Forbes tracks her fortune as part of that family stake in the company. Söderström also has a public profile through her work in sponsorships and her stud farm. In horse sport, H&M All In won a silver medal at the 2016 Olympics, and H&M All In and H&M Indiana were part of the team jumping gold in Tokyo 2021 with riders Peder Fredricsson and Malin Baryard-Johansson.
How Charlotte Söderström makes money
Söderström’s fortune is tied to H&M, where she holds a stake through the Persson family. H&M was founded in 1947 by her grandfather, Erling Persson, and it remains the core source behind her wealth in Forbes coverage. She is the daughter of Stefan Persson, and her family has several billionaires connected to the company, including her brother Tom Persson and her aunt Lottie Tham.
She also works part-time with H&M sponsorships, which keeps her involved with the company beyond ownership. Away from retail, she runs Stud Arch with her mother and is active in top-level horse sport as an owner. Her horses H&M All In and H&M Indiana helped raise her public profile in that world, with major Olympic results in 2016 and Tokyo 2021.
Forbes wealth estimate over time
Forbes has moved its estimate for Söderström up and down across several lists, which fits a fortune tied to a major retail company stake. The figures ranged from $1.1 billion in 2020 to $2.3 billion in 2021 and again in 2026 on the Forbes World's Billionaires List. Those changes reflect how Forbes valued her share of the H&M-linked family wealth at different points.
The latest public reading is lower than that 2026 annual list peak. Forbes' real-time billionaires tracker put Söderström at $1.9 billion as of October 20, 2026. That still places her among Sweden’s billionaire heirs connected to H&M. Her money story is not built around a personal startup or sale, but around a long-running family ownership position in fashion and retail.
Career and money timeline
- 1947
Her grandfather Erling Persson founded H&M.
- 2016
H&M All In won an Olympic silver medal.
- 2020
Her brother Karl-Johan was set to be appointed H&M chairman.
- 2021
H&M All In and H&M Indiana were part of Tokyo team jumping gold.
- 2026
Forbes' real-time tracker listed her at $1.9 billion in October.
Charlotte Söderström net worth FAQ
What is Charlotte Söderström's net worth?
Charlotte Söderström's net worth is an estimated $1.9 billion, according to Forbes Real-Time Billionaires, Charlotte Söderström profile (October 20, 2026). It is an estimate, not an official figure.
How did Charlotte Söderström get so rich?
The main sources named in the reporting we cite are: H&M.
Is Charlotte Söderström a billionaire?
Yes. Forbes Real-Time Billionaires estimates Charlotte Söderström is worth $1.9 billion.
How has Charlotte Söderström's net worth changed?
The earliest published estimate we track is $1.4 billion (2019, Forbes World's Billionaires List 2019). The latest is $1.9 billion (October 20, 2026).
What is Charlotte Söderström best known for?
She is best known as an H&M heir and as a horse owner active in international show jumping.
Where does Charlotte Söderström's money come from?
Her wealth comes from a stake in H&M, according to Forbes. She also works part-time on sponsorships for the company.
Sources
- Forbes Real-Time Billionaires, Charlotte Söderström profile (October 20, 2026)
- Forbes World's Billionaires List 2019, Charlotte Söderström profile (March 5, 2019)
- Forbes World's Billionaires List 2020, Charlotte Söderström profile (April 7, 2020)
- Forbes World's Billionaires List 2021, Charlotte Söderström profile (April 6, 2021)
- Forbes World's Billionaires List 2022, Charlotte Söderström profile (April 5, 2022)
- Forbes World's Billionaires List 2023, Charlotte Söderström profile (April 4, 2023)
- Forbes World's Billionaires List 2024, Charlotte Söderström profile (April 2, 2024)
- Forbes World's Billionaires List 2025, Charlotte Söderström profile (April 2025)
- Forbes World's Billionaires List 2026, Charlotte Söderström profile (March 10, 2026)
- U.S. Bureau of Labor Statistics, Usual Weekly Earnings (Q2 2026) (July 2026)
- Federal Reserve, 2025 Survey of Consumer Finances (median family net worth, Table 4) (October 2026)
- Background facts: Wikipedia, Charlotte Söderström (accessed October 24, 2026). Used for career facts only, never for figures.
Every number on this page is an estimate published by the source named next to it. We never fill in years with our own guesses. How we handle estimates.