Mike Repole
Photo: HorseRacingNation, CC BY 3.0, via Wikimedia Commons

Mike Repole Net Worth

Beverage entrepreneur and investor
BillionaireBusiness
Estimated net worth
$2.5B
Source: Forbes Real-Time Billionaires, October 20, 2026. Updated October 20, 2026.

Mike Repole’s net worth over time

$1.5B: Forbes World's Billionaires List 2022 estimate, 2022$1.5B2022$1.5B: Forbes World's Billionaires List 2023 estimate, 2023$1.5B2023$1.6B: Forbes World's Billionaires List 2024 estimate, 2024$1.6B2024$1.6B: Forbes World's Billionaires List 2025 estimate, 2025$1.6B2025$2.5B: Forbes World's Billionaires List 2026 estimate, 2026$2.5B2026$2.5B: Forbes Real-Time Billionaires estimate, Oct 2026. Forbes real-time estimate$2.5BOct 2026

Only dates with a published estimate are shown. Nothing is filled in between. Tap or hover a bar to see the source.

See the numbers as a table
DateEstimateSource
2022$1.5 billionForbes World's Billionaires List 2022
2023$1.5 billionForbes World's Billionaires List 2023
2024$1.6 billionForbes World's Billionaires List 2024
2025$1.6 billionForbes World's Billionaires List 2025
2026$2.5 billionForbes World's Billionaires List 2026
Oct 2026$2.5 billionForbes Real-Time Billionaires · Forbes real-time estimate

Where the money comes from

Sports drink

These are the main sources of wealth named in the reporting we cite. No published source breaks the total into exact amounts, so we do not show percentages.

Mike Repole’s fortune in real-life terms

38,217 years
for the median full-time U.S. worker to earn this much, spending nothing
11,569×
the net worth of the typical U.S. family
0.3%
of Elon Musk's fortune, the biggest on Net Worth Lookup

Based on the Forbes Real-Time Billionaires estimate above. Median full-time U.S. pay is $65,416 a year ($1,258 a week, BLS, Q2 2026), before taxes. Typical (median) U.S. family net worth is $216,100 (Federal Reserve, 2025 Survey of Consumer Finances).

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Mike Repole has an estimated net worth of $2.5 billion, according to Forbes Real-Time Billionaires, Mike Repole profile (figures as of October 20, 2026). That is up from $1.5 billion in 2022.

Mike Repole is an American entrepreneur best known for building drink brands. He started in sales at Mistic Beverage, then later worked at Crystal Geyser Water Company as Vice President of Sales. In 1999, he co-founded Energy Brands, better known as Glaceau, with J. Darius Bikoff. Glaceau made Smartwater and Vitaminwater. The company expanded fast and became a major name in enhanced water before Coca-Cola bought it in 2007 for $4.1 billion.

He added another big win in 2011 by cofounding BodyArmor. Coca-Cola bought 15% of BodyArmor in 2018, then acquired the remaining 85% in 2021 for $5.6 billion. Forbes now tracks his fortune at $2.5 billion on its real-time billionaires tracker as of October 20, 2026. Beyond drinks, Repole has also been involved with Pirate's Booty, took a majority stake in NoBull in 2023, and later invested in the United Football League in 2025.

How Mike Repole built his fortune

Repole made his name in beverages. After early sales work at Mistic Beverage and a leadership role at Crystal Geyser Water Company, he co-founded Glaceau in 1999. The company produced Smartwater and Vitaminwater and grew from $1 million in its first year to over $1 billion in sales by 2007. That year, Coca-Cola bought Glaceau for $4.1 billion, giving Repole his first huge business exit.

His second major payday came from BodyArmor, which he co-founded in 2011 with Lance Collins. The brand picked up attention when Kobe Bryant invested $5 million for 10% in 2014 and later became creative director. Coca-Cola bought 15% in 2018 and then purchased the rest in 2021 for $5.6 billion, described by Forbes as the company's largest acquisition of a brand. Repole also worked with Pirate's Booty, NoBull, and the United Football League.

Forbes net worth and key money moves

Forbes estimated Repole's wealth at $1.5 billion in 2022 and again in 2023. It then raised the estimate to $1.6 billion in 2024, where it stayed in 2025. The biggest businesses behind that rise were Glaceau and BodyArmor, two drink companies that both ended up in Coca-Cola deals. Forbes places him in Food & Beverage and describes his wealth source as sports drink.

The latest jump is larger. Forbes' real-time billionaires tracker puts Repole at $2.5 billion as of October 20, 2026. That higher figure follows years in which BodyArmor remained the center of his wealth story, while he also widened his business interests. In 2023 he took a majority stake in NoBull, in 2024 NoBull merged with Tom Brady's athletic brands, and in 2025 he announced an investment in the United Football League.

Career and money timeline

  1. 1999

    He co-founded Glaceau, the company behind Smartwater and Vitaminwater.

  2. 2007

    Coca-Cola bought Glaceau for $4.1 billion.

  3. 2011

    He co-founded BodyArmor with Lance Collins.

  4. 2018

    Coca-Cola bought 15% of BodyArmor.

  5. 2021

    Coca-Cola bought the remaining 85% of BodyArmor for $5.6 billion.

  6. 2023

    He took a majority stake in NoBull.

  7. 2025

    He announced an investment in the United Football League.

Mike Repole net worth FAQ

What is Mike Repole's net worth?

Mike Repole's net worth is an estimated $2.5 billion, according to Forbes Real-Time Billionaires, Mike Repole profile (October 20, 2026). It is an estimate, not an official figure.

How did Mike Repole get so rich?

The main sources named in the reporting we cite are: Sports drink.

Is Mike Repole a billionaire?

Yes. Forbes Real-Time Billionaires estimates Mike Repole is worth $2.5 billion.

How has Mike Repole's net worth changed?

The earliest published estimate we track is $1.5 billion (2022, Forbes World's Billionaires List 2022). The latest is $2.5 billion (October 20, 2026).

What companies made Mike Repole rich?

The biggest drivers were Glaceau and BodyArmor. Both companies were sold to Coca-Cola in multibillion-dollar deals.

What is Mike Repole best known for in business?

He is best known for co-founding Glaceau and BodyArmor. He has also been involved with Pirate's Booty, NoBull, and the United Football League.

Sources

  1. Forbes Real-Time Billionaires, Mike Repole profile (October 20, 2026)
  2. Forbes World's Billionaires List 2022, Mike Repole profile (April 5, 2022)
  3. Forbes World's Billionaires List 2023, Mike Repole profile (April 4, 2023)
  4. Forbes World's Billionaires List 2024, Mike Repole profile (April 2, 2024)
  5. Forbes World's Billionaires List 2025, Mike Repole profile (April 2025)
  6. Forbes World's Billionaires List 2026, Mike Repole profile (March 10, 2026)
  7. U.S. Bureau of Labor Statistics, Usual Weekly Earnings (Q2 2026) (July 2026)
  8. Federal Reserve, 2025 Survey of Consumer Finances (median family net worth, Table 4) (October 2026)
  9. Background facts: Wikipedia, Mike Repole (accessed October 20, 2026). Used for career facts only, never for figures.

Photo: HorseRacingNation, CC BY 3.0, via Wikimedia Commons.

Every number on this page is an estimate published by the source named next to it. We never fill in years with our own guesses. How we handle estimates.